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Real Estate is Personal.

Brent Jones and Brendan Bush founded FORM Santa Fe because they believe you deserve a real estate experience that leaves you feeling seen, supported, and cared for — long after the papers are signed.

Brendan was absolutely incredible to work with. I felt so taken care of as a first time home buyer.

—Leigh, Santa Fe Buyer

How FORM Came to Be

Founded in Santa Fe by two brokers who believe this work deserves a higher standard — and built a practice around proving it.

We started at Santa Fe Properties (now Corcoran Plaza Properties) around the same time, got put in the same office, and started talking. About real estate, about Santa Fe, about what we both believed this work could look like when two people with complementary skills and genuinely high standards decided to team up.

We became friends before we became partners, realizing we had a shared history and way of living that created an immediate bond. That order matters to us — because the trust we offer clients has to start somewhere, and for us it started with each other.

We saw an opportunity to redefine what buyers and sellers can expect from a real estate broker in Santa Fe. That means doing whatever it takes to present a listing at its absolute best — regardless of price point. It means hosting an open house armed with comparables, market analysis, and a paper trail to answer all possible buyer questions. It means two brokers independently running a comparative market analysis and reconciling the difference — because one analysis is an opinion, two is a conversation.

The name FORM reflects something we both feel strongly about. In architecture, form is the visible expression of structure and intention. A well-formed building doesn't happen by accident—it's the result of careful thought, the right materials, and attention to every detail.

We believe the best real estate experience is built the same way: with intention, expertise, and care evident in every decision.

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Brent Jones and Brendan Bush,
Santa Fe Real Estate Brokers

Two brokers. Different backgrounds. The same commitment to service.
Brent Jones - Santa Fe Real Estate Broker

Brent Jones

NMREC #REC20240284
[email protected]
(505) 362-9202

Before I was a real estate broker, I was a CPA. That background shaped how I think — analytically, precisely, and always with an eye on the details that other people can miss. I spent 24 years as a real estate agent in Denver before relocating to Santa Fe, seeking a more sustainable pace of life. One thing that remains consistent between these two markets: every client's situation is unique, and deserves my full attention and energy.

I'm a straight talker and a high-energy advocate for my clients. I'll tell you what I think, push hard for what you deserve, and never stop looking for the angle that gets you the best possible outcome.

BrendanBush

Brendan Bush

NMREC #REC20240907
[email protected]
(505) 619-3859

I spent 20 years in digital marketing as a software product manager — a role that put empathetic listening at the center of everything. Understanding what people truly need, identifying their biggest challenges, and collaborating on creative, tailored solutions — that skill set wasn't left behind when I got my real estate license. It became the foundation of how I work.

My family moved to Santa Fe in 2024, choosing it deliberately — drawn by the light, the landscape, and a city that felt exactly like where we were supposed to be. That's the same intentionality I bring to every client relationship. This work, for me, has never been about transactions. It's about showing up fully for people navigating one of the biggest decisions of their lives — and making sure they feel that I'm working with them, not for them.

Testimonials

What it’s like to work together

Featured Santa Fe Properties

A selection of active listings and recent sales represented by FORM Santa Fe.
Featured Listings
Recent Sales
Thoughtful takes on Santa Fe real estate, modern living, and the forces shaping our local market
home buying in Santa Fe with mountain view from living room

Do You Need a Real Estate Agent to Buy a Home in Santa Fe?

By Brendan Bush | April 14, 2026

Buying a home is one of the biggest financial decisions you’ll make, and the question of whether you need a real estate broker might seem straightforward. Technically, yes, it’s possible to purchase a home without professional representation. But “possible” and “advisable” are two very different things, especially in Santa Fe. The Santa Fe real estate […]

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cost to sell a home in Santa Fe with outdoor living and mountain views

How Much Does It Cost to Sell a Home in Santa Fe?

By Brendan Bush | April 7, 2026

If you’re wondering about the cost to sell a home in Santa Fe, you’re not alone—it’s one of the first questions most sellers ask. In Santa Fe, the answer isn’t just a number—it’s a combination of commission, preparation, and how strategically the home is brought to market. The structure may be consistent, but the outcome […]

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Santa Fe real estate broker perspective on home design, layout, and outdoor living

How to Choose the Right Real Estate Broker in Santa Fe (And What Actually Matters)

By Brendan Bush | March 31, 2026

Choosing a Santa Fe real estate broker isn’t a formality-it’s a decision that shapes the entire outcome of your sale or purchase. At FORM Santa Fe, brokers Brendan Bush and Brent Jones often meet clients at the same point: they’ve spoken to a few agents, read reviews, and still aren’t sure how to evaluate the […]

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